Marketing Automation Scorecard

Start Using your Marketing Automation System to its full Potential

In a 2013 focus survey, less than 25% of marketing automation users responded that they are utilizing their platform to its full potential.

Complete this self audit of your marketing automation system to identify key areas to optimize your utilization.The scorecard walks you through key components of your platform to evaluate how effectively you are using your instance.

The Scorecard will help you:

  • Effectively audit your instance to learn areas you can improve the use of your tool
  • Learn best practices, advanced tactics and benchmarks that can be implemented with your instance
  • Align your team and create an action plan to optimize your system